Samsung Bets on 'Physical AI' With New Robotics Division
Shares climb after the electronics giant signals a deeper push into robots powered by artificial intelligence
Samsung Electronics shares rose after the South Korean technology giant announced it was establishing a new robotics division, a move the company framed as part of a broader push into what industry watchers call "physical AI" — artificial intelligence systems built to operate machines and interact with the physical world rather than just process data or text.
The announcement, reported by CNBC, adds Samsung to a growing list of major electronics and technology companies racing to move AI beyond software and into hardware such as robots, positioning the company to compete in an emerging market that blends chipmaking, consumer electronics and automation.
Investors responded favorably, sending Samsung's stock higher on the news. The company has not detailed the scope of the new division's products or timeline, but the move signals that one of the world's largest electronics manufacturers sees robotics as a significant new front in the global AI competition, alongside rivals developing their own physical AI and humanoid robotics programs.
— Compiled from reporting by CNBC.